Mar. 21st, 2019

bobquasit: (Default)
When I reserved tickets for Captain Marvel online on opening day (at a theater where all seats are reservation-only), almost all the seats were sold out. But when I actually WENT to the showing, there were a lot of empty seats - far more than were indicated on the reservation page. Apparently my experience was nowhere near unique. Others noted the same thing, and an anonymous theater owner reported that there were 25 extra tickets reserved for each showing - but nobody showed up for those 25.

It's quite possible that Disney is spending a bit of money to boost the numbers, Perhaps that makes sense from their angle, just as deleting negative audience reviews from Rotten Tomatoes apparently did.

Theaters make most of their money on tentpole movie through popcorn/food sales, If Disney IS buying lots of tickets to artificially inflate the numbers, doesn't that mean that the theaters are being screwed? No-shows don't buy food, after all.

As for the movie itself, I was disappointed. The writing was surprisingly lackluster, and Brie Larson didn't show any of the charisma that other MCU stars have. I just didn't find it memorable...which is not a good thing if Captain Marvel is to be the standard-bearer of the franchise going forward. And I say that as a big MCU fan. Between Black Panther and Captain Marvel, MCU movies may no longer be a must-see. Time will tell.

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